How JoulWatt Creates High-Performance Analog Chips from All Aspects?

On September 14, 2023, the 5th China Analog Semiconductor Conference was held in Shenzhen. Mr. Zang Zhenbo, Director of Key Account Sales of JoulWatt, was invited to attend the conference and delivered a speech on "Building High-Performance Analog Chips with All the Elements", which started from the current situation of the analog market and the key elements affecting the analog chips, and discussed the development of the analog chips with the attending guests and enterprises together.

Mr. Zang Zhenbo, Director of Key Account Sales of JoulWatt delivered a speech

Analog Market Status and Key Elements of Analog Chips

According to WSTS data, the global analog chip market size reached $89 billion in 2022, with the YoY growth of 20.1%; according to Frost & Sullivan, China's analog chip market size in 2022 was about 295.61 billion CNY, and the compound growth rate of 2017-2022 will be about 6.7%, which is higher than the global growth level in the same period.   

With the dual drive of new technologies and industrial policies, China's analog chip market will have broad space for development in the future, and also bring more opportunities and challenges for analog semiconductor companies. How to increase the brand value of a company through differentiation and high-quality competition are the key factors to keep a foothold in the industry. From the perspective of chip design and manufacturing, core technology, product layout, quality control and other dimensions will help to create high-performance analog chip.

Complete R&D Structure

JoulWatt mainly adopts virtual IDM mode and has formed a complete R&D technology system architecture. With extensive power control algorithms and systematic patent architecture, it realizes better performance, higher reliability and efficiency of the chip, and ensures the speed of chip product iteration.

Rich Product Portfolio

JoulWatt has one of the most complete power management product portfolios in the industry, with 6 major product lines, more than 40 sub-product lines, and 1,200+ products on sale basically covering most of the industry's mainstream power management categories, which can satisfy the power requirements of various application scenarios. Including DC-DC, AC-DC, Lighting, Charger, BMS, Automotive, Linear power, etc., and gradually enrich the signal chain product layout.

From the perspective of product layout depth, JoulWatt has many competitive products in the industry. For example, the DrMOS products in the DC-DC field, and have been recognized by more customers in the computing field, including servers and laptops.

In terms of application layout, JoulWatt products have covered automotive, communication, computing, industrial, new energy, consumer and other fields. Taking automotive electronics as an example, JoulWatt has hero products and solutions in the fields of automotive EIC, ADAS, intelligent cockpit and in-vehicle interconnection. The first automotive-grade DrMOS launched by JoulWatt can be used in automotive-grade high-current self-driving chip power supply program. For example, JWQ5103 (36V 2A/3A DCDC) chip, which can be used in entertainment system, navigation, camera, gateway, etc., is significantly better than similar products in high frequency, high efficiency and low noise characteristics.

Strict Quality Control

Adhering to the concept of "product quality is determined by the process and details", JoulWatt is committed to building a first-class quality system, and has a professional and excellent quality team for the whole process of product management. From R&D, validation to production management, JoulWatt focus on high quality control of products.  

For automotive grade chips with more stringent quality control requirements, JoulWatt adopts a dedicated platform for automotive chips for the whole manufacturing system. Not only to implement the conditions of AEC-Q100 in the reliability test, but also to test the performance characteristics of a wider range of temperatures, to do more application tests in line with the car conditions, and to further implement the three-temperature test and strict control.

JoulWatt's independent R&D and advanced process capabilities, rich product portfolios to increase customer application coverage, and full process quality management will help build high-performance analog chips in all aspects and help customers succeed.