MindMotion Gains Recognition from TCL Industry! Joint Lab Established

Since initiating contact with TCL Industry in 2021, MindMotion has demonstrated its exceptional capabilities in motor control, earning the favor of TCL Industry. Throughout this period, MindMotion has continuously strengthened its independent innovation capabilities in chip design to adapt to the highly competitive environment and meet the ever-changing market demands. Their rapid and efficient response has garnered high recognition from TCL Industry! Moving forward, MindMotion will continue to break new ground and reach new heights.

MindMotion and TCL Industry have now joined forces to establish a joint laboratory. By combining technological innovation with actual user needs, the two parties will explore new cooperation models, promote high-level, high-quality sustainable development, accelerate the transformation of results, and continuously deliver high-value, user-satisfying products to the market, fully realizing an ecosystem of mutual benefits!

Introduction to TCL Industry

Founded in 1981, TCL began as one of China’s first 13 joint ventures, TTK Home Appliances Co., initially engaged in the production of magnetic tapes. Over time, TCL has expanded its business scope to include smart terminal products and new energy photovoltaics.

In 2019, TCL underwent a significant asset restructuring, splitting into TCL Technology Group Corporation (TCL Technology) and TCL Industry Holdings Co., Ltd. (TCL Industry). TCL Industry focuses on smart terminal business, encompassing display, smart home appliances, innovative business, and home internet, along with other businesses such as environmental technology, industrial park operations, smart manufacturing, and industrial finance.

TCL Industry drives industry development through technological innovation, providing global users with intelligent, healthy living solutions for various applications like smart homes, mobile services, and smart displays.

The company emphasizes intelligent display as its core, deeply integrating a full-category smart IoT ecosystem, achieving leading positions in various product categories both domestically and internationally. In 2023, TCL brand TV shipments reached 25.26 million units globally, with a market share of 12.5%, ranking second worldwide. Mini LED and quantum dot TVs ranked first in retail volume and value in China's all-channel market. The 98-inch TV held the global top market share. Thunderbird glasses led the domestic consumer AR glasses online market. TCL mobile routers ranked top three globally, air conditioners ranked fourth, smart Android tablets sixth, and refrigerators and washing machines continued steady growth. In 2022, TCL seized new energy transition opportunities, leveraging brand and supply chain advantages to enter the distributed photovoltaic field, creating a new growth curve for innovative business. By 2023, their photovoltaic business covered 20 key provinces and cities in China, with over 70 new commercial projects signed within the year, more than 500 new distribution channels, and over 40,000 farmer households signed up cumulatively.

TCL is a pioneer and leader in Chinese enterprise globalization. In 1999, TCL entered the Vietnamese market, marking a significant step in Chinese companies going global. TCL Industry currently employs over 40,000 people, with operations spanning Asia, the Americas, Europe, and Oceania, and sales institutions in more than 80 countries and regions, with business covering over 160 countries and regions. The company’s brands include TCL, XESS, Thunderbird, Lehua, FALCON, HOMA, and TONLY.

TCL Industry has established 20 smart manufacturing bases worldwide, producing TVs, mobile phones, air conditioners, refrigerators, washing machines, and more. TCL TV's global annual production capacity exceeds 30 million units, and the combined production capacity of air conditioners, refrigerators, and washing machines exceeds 38 million units, forming a vertically integrated supply chain advantage.

TCL Industry emphasizes technological innovation as its main driving force, valuing the exploration and reserve of cutting-edge technology. The company has 24 R&D centers and 7 ecosystem cooperation labs globally, actively engaging in Mini LED, quantum dots, AI, IoT, OS, AR/VR, new materials, 5G, cloud computing, and smart manufacturing fields, building core competitiveness. As the world’s first company to launch and mass-produce Mini LED TVs, TCL Industry continues to invest in high-end display technology research, promoting healthy industry development. As of March 2024, TCL Industry has filed a total of 29,471 patent applications, ranking among the industry leaders. TCL's smart terminal products have repeatedly won international awards such as the CES Innovation Award, EISA Award, iF Design Award, and Red Dot Award.

The TCL brand has also established partnerships with numerous well-known IPs, including the NFL, FIBA, Copa Libertadores, Arsenal Football Club, Brazil National Football Team, German National Men's Football Team, EDG, and Hollywood TCL Chinese Theatre, steadily enhancing global brand influence.

In recent years, TCL Industry has maintained steady performance growth. In 2022, the company achieved a total revenue of 106.09 billion yuan, a year-on-year increase of 0.4%; the net profit attributable to the parent company's shareholders after deducting non-recurring gains and losses was 1.24 billion yuan, a year-on-year increase of 149.7%.

In the future, TCL Industry will seize the competition and opportunities brought by globalization, focusing on "display, connection, and channels" as core competencies to provide global users with "all-scenario, all-category, all-connection" intelligent living experiences. The company will expand the smart IoT ecosystem with intelligent display as the core, leveraging global channel layout and unique vertical integration advantages to deepen global supply chain layout, creating a business ecosystem of mutual prosperity with global partners. TCL Industry will continue to increase investment in R&D and innovation, driving industry development through technology, focusing on breakthroughs in mid-to-high-end and overseas markets, exploring new growth areas for innovative business, and promoting green production and operations with energy-saving and environmental protection concepts, actively fulfilling corporate social responsibilities, and striving to become a global leading intelligent terminal enterprise.

Introduction to MindMotion

Shanghai MindMotion Microelectronics Co., Ltd., established in 2011, is a domestic supplier of general-purpose 32-bit MCU products and solutions in China. MindMotion's MCU products, branded as MM32, are based on the Arm Cortex-M series core, with independently developed software, hardware, and ecosystem. The company has mass-produced nearly 300 models, with a cumulative delivery of over 500 million units, ranking among the top in domestic general-purpose 32-bit MCU companies.

MindMotion's customers cover application fields such as consumer electronics, motor and power supply, home appliances, automotive, computers and communications, and industrial control. MindMotion is one of the few domestic MCU companies simultaneously supported by Arm-KEIL, IAR, and SEGGER, and has established an independent, complete general-purpose MCU ecosystem. MindMotion always adheres to the spirit of "integrity, commitment, innovation, and cooperation," providing customers with comprehensive support from hardware chips to software algorithms, reference solutions to system design.